A Wayne Community College promotional video is in the running for a national award.
The minute-long “LookUpWCC” video is one of three finalists in the Video Shorts category of the National Council for Marketing & Public Relations (NCMPR) 2016 Paragon Awards. The video will be presented a gold, silver, or bronze awards on March 27, during the organization’s annual national conference.
The other finalists in this category are Wake Technical Community College in Raleigh and Dixie State University in Utah.
The concept and storyboard for WCC’s video were created through a collaboration between college staff and the creative team at Port City Films, Wilmington, N.C., which filmed and produced it. It features firefighting, aviation, art, simulation and game design, and allied health, all programs at the college, and challenges viewers with “Are you ready for the future? After all, it’s right in front of you. Look up. Wayne Community College.”
The Paragon Awards recognize outstanding achievement in design and communication at community and technical colleges.
NCMPR is an organization for two-year college communicators that provides professional development opportunities, information on emerging marketing and PR trends, and connections to a network of more than 1,700 colleagues across the country. NCMPR is an affiliate council of the American Association of Community Colleges.
Wayne Community College is a public, learning-centered institution with an open-door admission policy located in Goldsboro, N.C. As it works to develop a highly skilled and competitive workforce, the college serves 14,000 individuals annually as well as businesses, industry, and community organizations with high quality, affordable, accessible learning opportunities, including more than 70 college credit programs.
WCC’s mission is to meet the educational, training, and cultural needs of the communities it serves.